Purpose Question Format

Question Phrasing

What is the purpose of Source X? Why was Source X produced?

Example

The purpose of Source X is to [verb] [audience] that [message]. This can be seen in [evidence]. [Analysi. The outcome is for [audience] to [action / feeling].

Checklist

• Purpose ^cdbe9e
  • verb
  • convince/inform/tell
    • usually convince
• Audience
  • usually people of Singapore
    • DO NOT WRITE SINGAPOREANS
      • the concept of Singaporeans didn’t exist until the Citizenship Ordinance in 1957
• Message
  • deliberate and targeted
    • e.g. anti smoking campaign poster → who’s the audience? what’s the message you want to send across? what’s the OUTCOME?
  • focus on the main message
  • MESSAGE CANNOT BE QUOTED.
    • if you can find your message in the Source is is WRONG
• Outcome
  • what action does the creator of the source want the audience to take after seeing the source?
  • action + feeling
    • feeling is good-to-have